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Appeal to the Senses
There are many ways to create a more exciting and saleable interior, at surprising little cost. We will briefly discuss the sensory selling tolls that can have enormous impact then provide you with suggestions on how to improve each room.
Light
It is proven that people react more favorable to property shown under bright light tan dark. The following steps should help you keep your home as light as possible:
- Keep windows clean.
- Use adequate wattage in light bulbs.
- Consider replacing older fluorescent lamps, which darken with use.
- Use mirrors to magnify the feeling of light and space.
- Use track or down lights to help create a high tech look.
- Use light wall colors.
- Open curtains and blinds and turn lights on prior the showing.
Color
A fundamental rule when selling your home is to keep colors neutral and light. The following are some suggestions:
- White , Beige and grey are the most popular exterior color’s
- Shade of white, off white , beige , taupe and very light pastels are the safest choices of the interior.
- Darker color’s may be used on feature walls or trim.
- Avoid highly patterned wallpaper where ever is possible.
- Try to limit bright colors to accents like fresh flowers, towels, area rugs, cushions and window coverings.
Sound
The sounds of peace and quiet are some of the best sounds to have when your home I being shown to a prospective buyer, but there are other sound considerations you should also be aware of.
- Avoid barking dogs and noisy children, if possible
- Avoid sounds of work – like vacuums, dishwashers and lawn mowers.
- Placid, calming music such as classical or instrumental music can be played in the home during showings. This can be helpful in creating a pleasing atmosphere.
Smell
Smell has more impact than you might expect. It can work for or against you.
- The smell of newness is positive. The scent can be achieved by applying a frest coat of polyurethane to natural wood or latex paint to walls.
- The smell of cleanliness is important to the selling environment of your house.
- Beyond actually cleaning, lemon oil or lemon wax can help to create a lasting freshness.
- Fresh flowers can also be effective.
- For a real warming touch place a dish of vanilla in a warm oven to create the aroma of fresh cookies or bread.
- Candles of neutral smell are also a good idea.
- Sweeten the refrigerator with a box of baking soda.
- Smells to avoid include – strong pet odorous, damp, tobacco, cooking and oil or gas.
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